Since 2004 Facebook has been connecting friends, family and more across the globe. It’s no surprise that Facebook is the largest social media platform that is being offered right now. Facebook has grown into a place where people get their news, build platforms for organizations and share their thoughts while still connecting friends and family. Mark Zuckerberg and his employees are always finding new ways to keep the app interesting like recently adding Facebook Live, which allows people to stream live videos of themselves to their friends. But their newest addition will take them out of just being a social media platform and into another industry.
Facebook announced that later this week a new feature will provide the tools necessary to be able to compete in the job recruitment industry. With an already big following Facebook will be able to connect millions of job seekers, in the U.S. and Canada, with companies through job postings. Companies will be able advertise new job postings on their page and a persons newsfeed, and also make the application available right then and there on the page (Forbes). LinkedIn makes your resume, awards and experience public but will have you apply by using the company’s website. With Facebook, a job seeker will be able to have their resume readily available, allow for companies to customize their applications anyway they want and it will open up a direct messenger thread with the company once the application is submitted (Forbes). This new feature provides another way for Americans to get back on their feet without doing much of the work themselves. The article mentions how the new update looks to help small companies find employees and job-seekers find the smaller businesses (Forbes). Since small businesses employ almost half of that work force in the United States this will be a good tool to allow those businesses to grow, along with the value of Facebook.
The users that Facebook already has leaves me with no doubt that in the upcoming years this feature will be a go to for young adults seeking work. Knowing it’s a social media platform I can see why some people would be skeptical on using it when it comes to looking for work, but the new feature will allow people to edit all aspects of the profile when applying through Facebook, except for their profile picture and their name (Forbes). Since companies tend to check social media during the hiring process it gives them direct access to the person they are looking at. I see this as a plus because it allows for a more personal connection, since they can see their hobbies, lifestyle and what they enjoy all through one website. If people are nervous about what the company will find, it probably shouldn’t have been posted in the first place. Facebook will be going head to head with companies like LinkedIn and Glassdoor which will bring an exciting change in the job recruitment industry that people should look forward to.