Tuesday, January 31, 2017

This Startup Is Making the Doctor's Office Of The Future

The health care industry has been haunted by disorganization and inefficiency, and is a growingly attractive market for startup entrepreneurs. Adrian Aoun, founder of a startup healthcare software company called Forward, is hoping to solve the problems and drags of going to see the doctor. In essence, Aoun is attempting to recreate the “doctor’s office” that everyone thinks of. Instead of filing out endless amounts of paper work and having to deal with waits and slow service, he has created software that computerizes the whole medical process. Although membership in Forward is expensive for consumers, the goal is that the efficiency and pleasant experience they provide will give incentive for patients to see the doctor more often, thus preventing more expensive and time-consuming illnesses. 

I agree that the healthcare industry is a great place for startup tech companies to begin, due to the displeasure and unhappiness that many patients in America have with the healthcare system. Healthcare is an enormous and rapidly growing industry, and startup companies looking to innovate present-day healthcare have tremendous upside potential to possess a major share of the market. I believe that computerizing medical records and processes while continuing the in-person contact with an actual doctor could be very positive for healthcare patients and professionals. Automating blood pressure and simple procedures is something that can be replaced easily with digitalization. Ultimately, software could bring patients and doctors closer and result in a more efficient healthcare industry.

Although, on the other side of the argument is that replacing many aspects of healthcare with computers could put many nurses and other hospital employees out of work. This is one issue with replacing everything with computers, because in my opinion i do think that people will still seek the person-to-person intimacy that can only be provided by human interaction. Removing human contact from the healthcare system would be negative in this aspect provided that no middle ground is formed to compensate both sides of the spectrum. 

I think that much progress and innovation can be made through the use of information technology in the doctor’s office experience, and if it can be supplemented with the same interaction between patient and health provider while expediting and making the experience more enjoyable on both ends, there will be a lot of potential for computerized medical technologies in the future. 



Bryce Carrasco

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